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It’s a matter of
risk versus reward

Risk versus Reward

To clean or not to clean. This comes down to a simple concept of risk versus reward in this very intolerant of mistakes process. While the price of the data cleansing process is obviously a consideration, the main concern should be effectiveness.

What if your messaging network is down due to spam advisory listings, you’ve lost the opportunity to do business? Can you put a price on such downtime? How can you calculate the opportunity costs or the cumulative hit to your online reputation for such a situation?

In reality, it only takes a single trap to cause issues that can halt your mailings. Impressionwise’s innovative new methods of scanning and reporting have emerged and are poised to revolutionize the way data hygiene is accomplished.

Learn how we identify, validate and protect
against a wide range of e-mail-based threats.

See how Impressionwise could make the difference between a successful
campaign outreach or negative hit to your online reputation.

Complimentary Test

Impressiowise makes it easy for potential clients to evaluate our services by offering a complimentary scan and report of a sample set of your data to ensure our services can be benefitial.

  • Threat classification of direct, purpose-built, spam-trap, or honeypot e-mail address(es).
  • Flagging of indirect mole submission environment's and seed identification of third party oversight email addresses.
  • Recipient validation and domain level verification/classification of null MX domains, suspended, expired, backholed and parked or inactive site services.
  • Cataloguing of known, managed, anti-spam, network protected domains and designation of domestic and international addresses.
  • Removal of FTC and industry recognized "Do Not Email" Recipients with duplicate address elimination.
  • Role account removal and expulsion of known, habitual protestors and removal of litigators and collaborative anti-spam activists.

As a result of the scan, we will provide you with a detailed analysis identifying the exact cause of the individual spam traps/ non-deliverable elements with your data and probable cause(s) that may be affecting the deliverability of your messages.

Simply put; this report will help you gauge our service’s overall effectiveness as it relates to your own data. See how Impressionwise could make the difference between a successful campaign outreach or negative hit to your online reputation.

Getting Started

Interested? To make evaluation of our services simple and as expeditious as possible, Impressionwise has developed a three-step process for the cleansing of your list.

Step 1

Send Email. Please Send email in order to send Impressionwise a email containing your company name, contact name and email address, and phone number. In addition to your contact information, please include the uploaded file name (with extension) and number of rows included within the file to be provided.

Step 1

Upload Data File. Upon receipt of your FTP login details, send a single file containing a single field of information (email address) not to exceed 100k rows to the following FTP site ftp://feed.impressionwise.com. Send only files with .txt, csv, zip or rar extensions. All other extensions not listed will not be processed. Once the data hygiene process has been completed an email notification from one of our representatives will be in contact with you to guide you thru the results and answer any questions you may have regarding our services.

Step 1

Review Results. An email containing the results will be sent to the email address provided within the email questionnaire you provided. The results, in the form of a complimentary List Profile report containing the results of the data file uploaded. This report will be followed up with a call from one of our sales representative to guide you through the report as well as answer any questions you may have.

Questions? Please feel free to contact us with any questions you may have regarding our services. If you would like to move forward with our complimentary test scan, simply click on Getting Started to find data transfer and formatting instructions.

Let the results speak for themselves!